Tom Latham

Sustainable fashion has become more than just a trend; it’s a movement. As more people are looking for eco-friendly alternatives to fast fashion, the spotlight is on brands that offer both style and sustainability. One such trend that has stood the test of time and gained popularity is Kalamkari Kurtas for women . These kurtas are not just a beautiful fusion of tradition and modernity, but they also tell a story of craftsmanship, history, and environmental consciousness. If you’re looking to add something sustainable yet stylish to your wardrobe, Kalamkari Kurtas are your go-to choice. Kalamkari, an ancient Indian art form, is known for its intricate hand-painted designs that showcase the rich cultural heritage of India. When combined with eco-friendly practices, Kalamkari Kurtas for women offer a perfect blend of style, sustainability, and comfort. Let’s dive into the top 10 Kalamkari Kurtas for women, curated just for you! 1. The Timeless Blue Kalamkari Kurta The Kalamkari Kurta for ...

In a world where mass production dominates, handmade jewellery stands as a symbol of individuality, creativity, and uniqueness. Each piece tells a story, offering a fusion of art and fashion that resonates with those who seek to wear something special. At itokri, we believe that handmade jewellery is not just an accessory; it's a statement, a way to express personal style and appreciation for craftsmanship. Here's why handmade jewellery is the perfect blend of art and fashion. The Artistry Behind Handmade Jewellery Handmade jewellery is more than just an ornament; it is a work of art. The process of creating each piece is painstaking and requires a deep understanding of materials, techniques, and design. At itokri , every piece of jewellery is crafted with passion, skill, and attention to detail. Artisans use their hands, tools, and imagination to transform raw materials into beautiful works of wearable art. Unlike mass-produced jewellery, handmade pieces are not churned out i...

Summer brings heat, and comfort becomes the top priority while choosing outfits. Handmade women's kurta stand out as the best option for this season. They are designed with breathable fabrics and intricate craftsmanship, making them a preferred choice. Whether for casual wear, office wear, or festive occasions, they keep you cool and stylish. Breathable Fabric Ensures Comfort Handmade women's kurta are crafted using natural fabrics like cotton, mulmul, and chanderi. These materials allow air circulation, keeping the body cool. Unlike synthetic fabrics, they absorb sweat and prevent irritation. The softness of these fabrics enhances comfort during long hours of wear. Lightweight and Easy to Wear Handmade kurtas are lightweight, making them easy to carry throughout the day. The fabric does not stick to the skin, ensuring freedom of movement. Whether at home or outdoors, these kurtas keep you relaxed. A cotton kurta from iTokri can be an excellent summer pick. Skin-Friendly and ...

In the vibrant tapestry of Indian fashion, Chikankari stands out as a timeless and elegant art form that has been cherished for centuries. The delicate hand-embroidery technique, originating from the heart of India, Lucknow, has evolved into a fashion statement that transcends trends. Chikankari suits, with their intricate threadwork and ethereal charm, have become a wardrobe staple for women across the country. However, choosing the right Chikankari suit for different occasions can be an art in itself. Let's embark on a journey to discover how to pick the perfect Chikankari suits for various moments in life. 1. Casual Chic: Daytime Soirees and Informal Gatherings For those laid-back, sunny afternoons or casual evening get-togethers, opt for Chikankari suits made from lightweight and breathable materials. Chikankari dress materials in cotton or georgette are perfect choices, ensuring comfort without compromising style. Light pastel shades like powder blue, mint green, or peach exu...